Archive | July, 2006

Sales tactic that works wonders - Break it down, baby!

Here’s a fact for you, if you are not already aware of it — People don’t buy for rational reasons, they buy for emotional reasons. Perhaps the most important aspect of emotional reasoning is — value for money. Value is a indeed a truly subjective quantity. But wait! If you have any experience in selling — be [...] [...more]

Marketing, Business Comments (1)

New way to breakup — Billboards!

OMG! I really had to post it here – Lesson — Never ever keep enough money for a billboard in your joint bank account. [...more]

Beyond Business Comments (0)

SitePoint promoting spammers!

Wow! Take a look at this ad at SitePoint forum’s advertising section! Get access to 200 000 000 emails with one CLICK. Description: Increase your sales by 1000% 200 000 000 e-mails database Put your ad and with just ONE click you will have 200 000 000 e-mails sent E-mails updated monthly Over 3000 packages sold last month NO repeated e-mails 100% automated system We are [...] [...more]

Beyond Business Comments (0)

EURid tries to cleanup its mess! Suspends 74000 .eu domain names due to breach of contract.

If you are into domain business or read any publication / blog that covers domaining industry then you are probably aware of how some registrars twisted the rules to get more domains than they would have officially. Bob Parsons, GoDaddy CEO, was perhaps the first one to be vocal about this manipulation and wrote a pretty [...] [...more]

Business Comments (0)

If you don’t do it now, you probably never will.

So yesterday was a blog-drafts-cleanup day for me. Wow! I couldn’t believe that I still had some post drafts since I started this blog. Leave aside finishing and publishing them, I actually never even worked on them! Moral of the story - If you don’t have the urge of doing something now and finishing it as [...] [...more]

Business Comments (0)

How to start your very own Arcade / Flash Game site and make money from it.

It is the game and the thrill of making money that we entrepreneurs are into. We should always be trying to seize every opportunity that comes our way. Right? Looking at the large number of arcade / flash game sites making literally obscene money (a quick visit to any website marketplace confirms this), it is difficult [...] [...more]

Business Comments (6)

Aweber is excellent but I am sticking to FeedBurner.

As I announced some days ago that I have purchased a subscription to Aweber. From what I saw in there, the amount of features they are offering is simply amazing. However, I am opting out of their service. Why? Because FeedBurner does the job for me and is a lot easier than aweber to use. With aweber, [...] [...more]

Marketing, Business Comments (0)

37signals bites the apple. Accepts VC funding.

They have talked about Getting Real. They have always hated it when companies become complex and making decisions becomes more bureaucratic. However, Chicago based 37Signals — the company behind TaDa Lists, BackPack etc. — has fallen to the temptation of big VC money and have accepted investment from Jeff Bezos, founder of the online retailing [...] [...more]

uncategorised Comments (0)

Google wants your opinion about AdWords ads.

I came across something really interesting on WebMaster World — Google is asking searchers to rate the site which they visited via an AdWords link. Lookie - This option gets shown when you visit an AdWords ad and then press the back button to go back to the search page. This initiative seems to be a [...] [...more]

Marketing, Search Engine Watch, Business Comments (1)

Do you realize that your name can make or break your business.

If you have been reading my older posts, you might have realized that I have been highly Influenced by Robert Cialdini’s Influence : The Psychology of Persuasion (no pun intended ;)) and Dr. Cialdini himself. I am also subscribed to his email newsletter - Inside Influence and the latest issue of the newsletter contained an article [...] [...more]

Marketing, Business Comments (1)

This is a viral video from Youtube that is getting a lot of attention.

I will let the author set the scene:

It was back in Oct 2005.

My wedding was about a month to go and I decided to make a memorable event for my future wife. But, I and she were working and due to preparation of wedding, I didn’t have enough budgets for expensive proposal. While I was considering for the event, I remembered what she said in the past. “Wow it would be great if I can get a chance to go in the room with full of yellow post it just like Sang Sang Plus” (Sang Sang Plus is one of the famous talk show (TV program) in Korea and they prepare a room with full of yellow post it - questions from fans to famous celebrity)

I wrote all the happy memories that I had with my wife in 5,940 post it. It took me 4 days & 5 nights to write everything and post it in the bathroom. (I tried main living room first, but, due to surface of wallpaper, I had to change the place) Once we back from honeymoon, we took all the post it off and kept it in the box until now.

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