Categorized | Marketing

Burger King Whopper Freakout Buzz Stunt

Posted on 31 December 2007 by DeanHunt

I came across an interesting buzz marketing stunt recently from Burger King.

They basically discontinued the world famous Whopper Burger, and recorded the reactions from the customers. I am not personally convinced that there were no actors used in this, but they claim it is 100% authentic.

Either way, the idea is a good one, and is a good way to create buzz on a low budget.

If you want to watch the Burger King Freakout vid then check it out here: Burger King Whopper Freakout

burger king freakout

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This is a viral video from Youtube that is getting a lot of attention.

I will let the author set the scene:

It was back in Oct 2005.

My wedding was about a month to go and I decided to make a memorable event for my future wife. But, I and she were working and due to preparation of wedding, I didn’t have enough budgets for expensive proposal. While I was considering for the event, I remembered what she said in the past. “Wow it would be great if I can get a chance to go in the room with full of yellow post it just like Sang Sang Plus” (Sang Sang Plus is one of the famous talk show (TV program) in Korea and they prepare a room with full of yellow post it – questions from fans to famous celebrity)

I wrote all the happy memories that I had with my wife in 5,940 post it. It took me 4 days & 5 nights to write everything and post it in the bathroom. (I tried main living room first, but, due to surface of wallpaper, I had to change the place) Once we back from honeymoon, we took all the post it off and kept it in the box until now.