Game Advertising is a big biz!
Posted on 19 May 2006 by Lord Brar
Check out this article in The Guardian about Game Advertising industry –
The games industry is thriving, and is estimated to be worth £23bn worldwide this year alone. Reports this month that Microsoft might spend $400m (£211m) buying Massive, a New York-based games advertising firm, has thrown a spotlight on in-game ads - one of the world’s fastest-growing media markets.
Now, the only games I’ve played were those on my Atari… so, no comments on it! ;P





