Comments on: Want people to renew subscriptions or take action by specific date? Don’t do what Fortune did to me!

By: Hey 9Rulers! Here’s the good stuff you are looking for.

Hey 9Rulers! Here’s the good stuff you are looking for. — Wed, 25 Oct 2006 03:11:45 +0000

[...] Want people to renew subscriptions or take action by specific date? Don’t do what Fortune did to me! [...]

Lord Brar — Mon, 17 Apr 2006 07:38:28 +0000

Marketing needs rituals. And of course, protect the ritual from being lost in the see of 1000 other similar signals.

Know what Dave, I couldn’t have put it better than this!

Dave J. — Mon, 17 Apr 2006 02:34:38 +0000

Things like this should have some sort of ritual…so the consumer knows when the ‘renew’ signal should be acted on. Marketing needs rituals.

(And of course, protect the ritual from being lost in the see of 1000 other similar signals.)