1. You will receive a body. You may like it or hate it, but it’s yours to keep for the entire period.

2. You will learn lessons. You are enrolled in a full-time informal school called, “life.”

3. There are no mistakes, only lessons. Growth is a process of trial, error, and experimentation. The “failed” experiments are as much a part of the process as the experiments that ultimately “work.”

4. Lessons are repeated until they are learned. A lesson will be presented to you in various forms until you have learned it. When you have learned it, you can go on to the next lesson.

5. Learning lessons does not end. There’s no part of life that doesn’t contain its lessons. If you’re alive, that means there are still lessons to be learned.

6. “There” is no better a place than “here.” When your “there” has become a “here”, you will simply obtain another “there” that will again look better than “here.”

7. Other people are merely mirrors of you. You cannot love or hate something about another person unless it reflects to you something you love or hate about yourself.

8. What you make of your life is up to you. You have all the tools and resources you need. What you do with them is up to you. The choice is yours.

9. Your answers lie within you. The answers to life’s questions lie within you. All you need to do is look, listen, and trust.

10. You will forget all this.

Thanks to the awesome bluinc

The single biggest factor in word of mouth based marketing is to get people talking. One of the most powerful ways to do this is to take something, and make it different. If done correctly, this can get people talking straight away.

Want an example?

Ok, check out this lollypop… it is just like any other, except it has actual gold flakes in it.

There are two key areas where word of mouth is likely to occur here:

1) The fact that it has gold in it
2) The cost

I recommend printing out this photo and putting it at the side of your desk as a reminder.

Dean

I am going to show you a moving and real-life video that is packed full of hidden marketing tips. Have a watch, and let me know what marketing lessons you have learnt from this video:

Blogging is easy… compared to being a live journalist.

Check these amusing and painful clips for proof:

The PR Stunt is one of the strangest, yet potentially most powerful form of marketing and Public Relations in existence. Today we are going to examine this technique, and I will show you some famous examples.

So what is a PR stunt?

Essentially it is the art of doing something that will be discussed by the media. It therefore shares a lot of similarities with numerous viral marketing techniques, but most often a PR stunt is an actual action or event, as opposed to a piece of written content.

Why PR Stunts are so Powerful

If done successfully, PR stunts can drive huge amounts of FREE publicity. Sometimes this can lead to millions of dollars of media attention. PR stunts can also affect a companies perceived brand awareness… which leads us on nicely to….

The Dangers of PR Stunts

As well as the obvious dangers that some stunts can have, if done poorly, they can result in a negative effect on your brand. Remember, customers don’t like to be tricked, so pretending you are a regular guy when really you are an advertising rep, can be dangerous.

Some PR Stunt Examples

HAAGEN DAZS: To promote their new Latin American ice-cream Dulce de Leche, Haagen Dazs fill Canary Wharf with Latin music and professional tango dancing couples.

WILKINSON SWORD QUATTRO RAZOR: With the novel concept of “On-Beard Advertising”, suited gentlemen snake their way round the City with the number 4 shaved into their beards.

INTEL CENTRINO: To prove you can connect wirelessly to the internet with the Centrino processor, Intel put a manned office on the back of a truck and take it on tour of London, Manchester, Paris and Cannes.